Get More Without Doing More
DentalQore has a secret weapon for conversion, and visual media is that weapon. Visual media is a powerful tool for increasing your website conversion, helping your visitors to become patients.
Here's why it works: People do business with those they trust, especially when it comes to medical care. That's one challenge with attracting new patients for your practice: The prospective patient doesn't know you or your team.
But rest assured, DentalQore has a great solution for this challenge: visual media. A short "Welcome Video" starring your practice can depict your brand story and help potential patients meet you, your team and get a glimpse of your office. You can even include real patient testimonials!
Seeing Is Believing
People prefer watching videos to reading. And "if a picture paints a thousand words," how much information can a motion picture convey about your practice?
Beware of the “bounce rate,” which is the percentage of website visitors that navigate away from your site after viewing only one page. Conversion occurs when your visitors spend time enjoying your web content. The longer they engage with your site, the better! And video content is said to be “sticky,” keeping visitors on your site longer for better conversion.
Schedule a time to learn how to maximize your ROI with Visual Media.Get Started With Visual Media Today
Pluck Their Heart Strings
Our modern society has been conditioned by Hollywood filmmaking to make emotional connections with individuals depicted onscreen. If your doctor, your staff and your happiest patients are relaying the story of your office, then your viewers are going to develop trust and a genuine level of comfort toward your practice.
Because On-Demand Is in Demand
We’re all busy. We all have varying schedules, so the best time to connect with people is when it’s most convenient for them. Filmed media can be enjoyed “on-demand,” which is to say, whenever the user wishes to view it.
Last but Not Least: Flexibility
Filmed media can be shared pretty much anywhere. In an age when a popular video can “go viral,” it’s nice to have content that’s so versatile that it enables your brand and your message to be easily distributed across the Internet — not to mention among a viewer's family and friends!
Makes sense. And it sounds good. But let's see some numbers…
Stats from a DentalQore Media client for Pediatrics and Orthodontics
Increased its conversions by 75% compared to the year prior to the media going live.
Increased website conversions from 844 to 1,477 this year!
Increased conversion rate from 6.61% to an impressive 10.81%.
Averages over 100 conversions per month.